.about us

Get ready for the Grand Pivot

The Playmakers are convinced that working can and should be done differently. More focused on what is relevant to the individual; a customer, an employee, a founder, a supplier… a person in general.

The Playmakers is founded by Jos van Snippenberg. In 2006 he started a study that forms the foundation for the current working method. He realizes that when people resist learning new knowledge and skills, something in the work context is holding them back and making them unresponsive. Sixteen years later this research, experiences and the refinement & development of tools and methods come together in a new approach to make organizations perform more effectively: the Playmaker Model.

The Playmakers guides the realization of a healthy work culture with an integrated approach in the focus areas: mission, people and context. (purpose, drive & engagement)

With our program of digital tools, techniques, education, training and consultancy services we work on our mission (link to our mission) to make everyone matter and invite / enable every individual to be a playmaker.

Why does the playmaker model work?

.be the change

That is also why we are a B Corp: Society’s most challenging problems cannot be solved by government and non-profit organizations alone. The B Corp community works for reduced inequality, lower poverty, a healthier environment, stronger communities and the creation of more quality jobs with dignity and purpose. By leveraging the power of business, B Corps are leveraging profit and growth as a means to a greater goal: positively impacting their employees, communities and the environment. We are proud to be part of that.


We adhere to the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. In doing so, we accelerate a global culture shift to redefine success in business and build a more inclusive and sustainable economy.


“The Playmakers are passionate, receptive and result-oriented people. They pave the way for companies to create the right conditions to use entrepreneurship as a major force to do good for the world along with people who matter.”

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With our international team we work on our mission to make every business transition – for companies or your individual careerplan – a succesful one.

Jos van Snippenberg .founder & CEO
Michelle Schrijnemakers .IT & Product development
Lars van Snippenberg .Identity Manager
Simona Isac Business development

Do you want to take part and become a playmaker yourself? Send us your open letter and lets have a talk.

Europalaan 400
3526 KS Utrecht


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